The owner is very kind and very helpful at the store in Bristol they are very helpful and very nice people and they have beautiful jewelry at great prices I love this place both stores are wonderful and the customer service is out of this world! The Johnson City store is just as nice and the service is superb you will always have a great experience as Southern Gold Traders Sometimes they have 22 karat gold coins and a wonderful price an entire ounce of gold. Great investment when they are in stock. The owner is a good decent honest man and the workers in the Bristol store are good decent honest people it’s hard to find that these days I did not even find such honesty and customer service at Tiffany and Co. in New York City !! they have blue diamonds that are spectacular and they have omega 14kt necklaces brand new for a great price. Both stores are decorated beautiful . A nice inviting Atmosphere and you are never pressured like at other jewelry stores. The staff are professionals as well; they know their Jewlery and precious metals like the back of their hand

Daughter and I went here earlier today trying to sell some gold pieces I have. Idk if he thought I stole them or what but bought one piece and said the other was fake which is clearly marked 14K. Won’t ever be back!!

Best business to buy or sell your jewelry! I happen to love the owners! Great and very professional. Watch battery replacement and key fob battery replacement are available! My go to shop for everything!

Simply went in and told the man the amount of money I needed, he told me how many ounces it needed to be and I will say it was probably the best deal that you could find with a trader. Very professionally and knowledgeable. Definitely recommend them for buying your metals

Great place to do business. I take all my watches here for batteries. Staff is friendly, helpful, and answered a bunch of my questions about buying jewelry.

Been in there several times sold some things bought some things always get fair prices and the guys are real nice Would definitely recommend it

Andrew is a good guy, always satisfactory when buying silver coins and silver bars, I recommend this place highly

Very nice staff ..

Tried to sell a silver oz. bought from there, they thought it was fishy. Wont be going back.

Professional, friendly staff. Will be return customer.