Great Service department! Very quick and accommodating. Honest people and use technology very well with text updates and correspondence.

Purchased my 3rd BMW from BMW Traverse City. Within 6 weeks, the transfer case had issues. The BMW team stepped up to make things right on the purchase even though they had no obligation. Good business practices!

The service department here was incredibly kind and helpful!

Chris Pratt was the most professional and courteous salesperson I have ever worked with buying a car. As a real estate broker for over thirty years, I can easily recognize professionalism and a salesperson that really cares about their customers. Putting customers first is the key ingredient to referrals and repeat business! Great Experience!

Professional, Courteous, Great Communication. Matt and Ken were outstanding. Each person I came in contact with made me feel as though I was their only customer.

Excellent service, explained what was performed, service tech know their cars, Ken was outstanding and friendly service by all.

Very professional help. Looking forward to my next ULTIMATE SERVICE.

Friendly, helpful staff. Ken M. was straight forward, no B.S. kinda guy. I appreciate that!EDIT: The gentleman I was talking about above was actually Jeff Hall! (Kens names was on the paperwork). Although, when I dropped my car off for service this morning, Ken M. helped me, and he was very nice as well! But I really appreciate Jeff, its hard to find people working in the auto industry that are honest and straight forward. Thank you!

*****Corrected review.*****(Previous 2star was unintentionally sent)I had a very good interaction with BMW of TC. I own a Mini, and came in to look at a BMW. Everyone was gracious, welcoming and extremely friendly. Was a great experience and I will return when i am ready to purchase.Started to write this review, got a phone call, hit a couple buttons accidentally and didnt even know a review had been sent! Sorry BMW!!!!

The staff, both sales and service, is GREAT! They are personable, they are understanding of your needs and/or concerns, they are knowledgeable, and they are professional. They will give you their BEST!

I received friendly and honest, ABOVE and BEYOND Service! I will definitely be a repeat customer. Many thanks to Jeff and Team!

So far the customer service has been incredible

Wife and I have not decided what type of car will be our next, but so far we have had a very pleasant experience here with Dave Z. Very professional and knowledgeable. Now if we can just get our German friends to put remote start on the x1 and x3...

This was the greatest car buying experience I have ever had and i have bought over 200 cars. By far the best ever. Absolutely number one in service. THANK YOU SO MUCH.

Extremely good service. They even saved me money off their original quote when they finished their service on my car quicker than expected.

Once again I had a great experience buying a BMW from Chris Pratt and BMW of Traverse City. Chris is knowledgeable, straightforward, and he really gets to know his customers and their needs. Great service before, during, and after the sale. Also, must recognize Matt Echols, the service manager, and his team for getting the job done right for their customers.I trust Fox Motors and management knows what a good job you all do!

Lack of communication by the receptionist and both guys in service. Lack of regard or respect for the customer. Overall vibe is pretentious, curt, annoying, ignorant, conceited...Your typical BMW dealership experience.

Bought a BMW X3 a couple days ago. Chris Pratt is, hands down, the best sales person to work with in all of Fox Motor Co. He went above and beyond our expectations and got us the best price available. We could not have been treated with more respect and compassion.....we had totaled our favorite car. Go to Chris or you’re not getting “The Best”!

Service department staff provides the best service anywhere. They really know how to treat their customers. New standalone facility so they dont share service or sales staff with other brands or dealerships. That means you dont wait on hold for very long. They also offer many discounts and promotions from time to time and the hourly service rate is not the highest of the typical overpriced European luxury service departments. Complimentary gourmet coffee and decent snacks while you wait. Loaner vehicles are a great sales tool as well.

Absolutely the best service Ive ever had. Personal, warm, and understanding, both Matt Echols and Matt Doyle are extremely helpful. Not only identifying the root causes, fixing the problems, explaining the details, they also look out for the customers--always seeking the best options for the customers individual needs. And they are backed by superb technical people to get things done right. Plus all the staff in the facility makes you feel at home. Its always a pleasure visiting BMW of Traverse City.

Matt and Ken are consistently fantastic and accommodating. Highly recommend.

Its nice to see, even in these difficult times that this dealership stands up to the test every time.

Always great service and staff, wish more businesss were as good!

We love our 325xi. The service here is the gold standard and sets the bar for all otters. Patrick and Chris do a great job thank you.

Nicole Battista was extremely helpful and pleasant. She answered all of our questions and explained features on the vehicle very thoroughly and comprehensively. She was wonderful to work with and we would recommend her to anyone. Great job, Nicole!

Patrick and Glen made the purchase of my fourth BMW fast and convenient. We agreed on the price and the next day I picked up the car on my lunch hour. Both were great to work with and gave me the kind of service that I expect from BMW.

My X5 needed a rear taillight, and Charlie ordered it and the very next day got it installed. Very satisfied. Im glad they are close and considerate. Ned

Excellent Service! Went above and beyond and the coffee and snacks dont hurt!!

Awful experience from BMW dealership. In one day, 2 vehicle owners had their vehicles towed to a different BMW dealership. I wouldnt recommend the customer service to anyone. Big disappointment from this luxury car dealership. Dont expect to get anything explained, or, in writing, for some reason, staff and management are unable to problem solve. Pay the tow bill and get your car out. Youll save peace of mind in the long run.

Best car I have ever owned, wonderful bunch of people to work with hands down.

As always: efficient, prompt and courteous service provided by Matt Echols and Matt Doyle. I have persistently been impressed with the quality of service over the last three years.

Great experience all around. Would definitely use them again for my service needs in the future.

Just moved to TC area from downstate & found BMW of TCs Mathew Echols to be very pleasant, responsive & informed. Service was excellent. Mathews advice saved me money on parts & service compared to downstate BMW dealership. Very pleased!Sue

Chris & patrick make a wonderful team. i mean truly. being from chicago i was always used to car buying being a real hassle. but i am happy to say that i have now come back to chris and patrick to do it all over again. its obvious that they care to do whats best for you - that will certainly keep us coming back.

Ive only used the service dept but they were very helpful and willing to work with my schedule and even drop me off at the airport and deliver my car there.

Excellent Parts Department ( see Gwen) Sales Dept. ( See Nicole)!!

The client liaison, Patrick Lavis, is unbelievable! I bought a used X5 in Traverse City, driving in 250 miles from the U.P., and I found a couple of issues at delivery. While they should have been caught before delivery, Patrick went out of his way to make things right. He personally drove up to my home and left me a brand-new 5 series loaner, and he took the X 5 back to the dealership to have the issues addressed. While it was in, they discovered that the starter was going bad, and would have caused me problems in a couple months time, so they kept the car for a few more days and ordered the new parts. All along the way, Patrick has kept in contact to update me on the progress. By the way, this was a $23K, 7 year-old car, not even a CPO vehicle! And, for the last two weeks I got to drive a brand-new $60K 5 series! Is that standing behind your product or what! So, while I was disappointed that my salesman did not look things over more carefully before I drove down to pick up the car, the service afterwards, thanks to Patrick, more than made up for his oversight. Cheers, Patrick!

Great people, great service!

Matt Echols has been great to work with and has taken care of me when I would be without a car for a few days. Great customer service!

Professionalism & courtesy extended. Exactly the way I expected to be treated. Thank You

Great service team. Matt Echols and Matt Dolye are the service advisors and they are professional and detailed. Technicians get the jobs done in a timely fashion.I did my 4 wheel alignment here but as I was going back home, I noticed a pull to the right. I went back to the shop 2 weeks later to fix the problem. They checked the alignment again and they found that my tires were unevenly worn but they switched front wheel side to side and fixed the problem. Even after all the work and despite the fact that it wasnt their fault that the car was pulling, they found the solution for it and didnt charge me anything. What a great shop!

New to the area and was referred to Matt in Service. I have been to many BMW dealerships over the years and I can say that this location is #1 in my book. Thanks again for taking care of my X3 on such a short noticed...it means a lot.

Matt Echols was hands down the highlight of the service experience. His up front and welcoming demeanor was the BEST Ive seen in any service industry.Thanks Matt for restoring my faith in the trust of automotive service advisors. His simple explanation and reccomenations of courses of action were spot on and without bias. Truly treated me as one of his family.

Professional, prompt, efficient, thorough, friendly, courteous, respectful of clients time. Outstanding service!

Just about the nicest people in the world are staffed at Fox BMW

Very friendly/helpful staff in both the service and sales department!

Friendly staff.Ive never purchased a vehicle here, but I use them exclusively for service. I schedule/communicate with service via email; and the automatic email reminders for appointments are helpful.

Fantastic customer service 👍

On vacation, needed oil change, check in ok, front desk notified us when done, never saw service guy, paid and left. Not the BMW service experience Im used to.

Ken in service is top notch!!!!

Excellent customer service

Treat customers as an important asset, with respect

Car returned to me cleaner than I left it. Very professional staff.

Outstanding service.

Amazing deals

Parts department are professional