Awesome barber shop. The ladies are so nice. I had an appointment with Jillian today and she was a bit behind but her co worker had an opening and she was able to take care of me. It’s very clean, bright and inviting. They have a a taproom in the back and will offer a nice cold beer during your haircut. I will definitely be back. I have only heard good things about this place. Thank you again!

Badass barbershop! This shop rocks! Thanks for cleaning me up the day before my wedding. My dad also got the best haircut of his life. Great spot.

Coolest shop owned by the coolest ladies.Jillian and Taylor really know how to create a beautiful space and also give you a great cut but be careful, there might be some good natured joking included with your cut so don’t drive your Jeep here. 😂 (kidding. Drive whatever you want)Incredible haircuts. Beautiful space and you can even get a drink afterwards.

Great atmosphere, wonderful staff and fantastic haircut. It was my first time going to White Groves and Taylor nailed the haircut I was looking for. Not to mention, the suds provided was a relaxing treat. Will be going back.

Great haircut, friendly staff, and a beer included to boot! Will definitely be returning!

I’ve been going to this shop since they opened. Super professional, amazing cuts, truly top notch service that’s reasonably priced. This is not a chop shop, the barbers take their time and figure out exactly what you’re looking for and it always looks smooth 10/10

Been searching for a good barber for or 20 years and finally found the best one ever. Taylor Grove is awesome she remembers things about you and always does an awesome job!!

The barbers here are professional, make you feel welcome, and take great care of providing their customers an excellent experience and service. Anytime anyone asks for a great, local barber recommendations I always say White Groves.

Great vibes, great beer and of course great haircuts. Absolutely the best cut it town. Take my word for it, you wont be disappointed.

Great atmosphere and really friendly barbers. Hair cut turned out great and love the free 8oz pour in the taproom.

Hoped to get a haircut and beard trim before we went on vacation booked with them saying they could do a beard trim. We show up and a sign on the door says no beard trims. No one else was in the shop and the person working came over without a mask on. Yet you cant do a beard trim for us because of covid. If you cant do a beard trim cause we cant take off a mask maybe you should wear yours. Trust me Im not a fan of covid at all I could care less about your mask its the double standard. I cant stand wont ever try them again.

Just had my first experience with White Groves and I feel and look fantastic! Jillian was very professional and a pleasure to talk to. I drove down from Fort Collins and shall be returning for more trimming of my hairs.

Jillian did an excellent job! She was engaged, considerate, and otherwise provided an outstanding haircut experience.I am very happy to have supported them during this bizarre time.

Very friendly and nice patio outside. BUT no Mexican beer.

Best cut Ive had in years! Amazing barbers that are super attentive and the shop is just a really welcoming environment. I cannot wait until Covid is behind us, so I can enjoy hanging out in the taproom after my haircut.

I am seriously picky about my hair but Taylor does an outstanding job! Super clean and well kept at a good price. Highly recommended to anyone who is as meticulous about their cut as I am.

I drove from Fort Collins to Loveland to see this dope neighborhood barbershop.Jillian not only did an incredible job but she graciously shared their story of how they opened their business and have been working hard during COVID to keep their dream thriving.10/10 recommend this shop for that neighborhood feel that’s hard to find these days.I’ll be back!

Awesome service. Taylor did an awesome job!!!!

Great idea for a Barber Shop. Fun people. Experienced Barbers. Awesome time.

Taylor and Jill are amazing barbers in addition to amazing women and outstanding business owners. My hair cuts and beard trims are top notch and I didnt recommend them enough.

This is a great place to get a haircut. I recommend booking your appointment through their easy to use online booking tool.

Coolest barbers this side of the Mississippi!

By far my favorite barber shop or hair salon I have ever been to. Its the only place I have even considered going since my first visit there.I cant recommend them more highly.

I just love this place. Jillian & Taylor are both awesome at their craft & genuinely cool people. Last month I had to fly to an event I was speaking at in Austin & forgot to schedule a cut and shave before I left, was bummed they couldn’t fit me in but super excited for them because I’m glad to see them getting busier!So I decided to find a barber in Austin when I got into town. Austin is super cool right? Should be good barbers? There were a ton to choose from so I picked one that looked good, and decided to walk in. This was a mistake.Long story short I really wish I would have remembered to book with Jillian before my flight. It’s not that the other barber did a bad job, they just aren’t as good as Jillian. Oh and they didn’t book me (this other barber in ATX) with enough time to do a cut and shave, just a cut so my beard was like insane mountain man style.All that to say, I now have reminders in my calendar to have another cut and shave with Jillian. So, if you’re looking for the best barber in Colorado and Texas 😂 White Groves is the place.

Top notch! Consistently great haircuts by seasoned professionals in a very clean setting.Oh, and they have an adjoining upscale taproom that compliments the great haircuts. I won’t go anywhere else. Highly recommend!

This place is fantastic. One of the owners, Jillian, was my barber and it was an amazing service; I have a complicate head shape, and she handled it like no other barber or cosmetologist.These barbers have years of experience (Jillian was the barbering instructor for Paul Mitchell schools for 8 years!), and you are gonna be in great hands!The vibe for White Groves is one of a kind; this isnt a chain with TVs everywhere playing sports, there arent kids running around anywhere, and theres no doctors office waiting room. You come in, immediately get greeted, and walk back to the taproom to check in and grab a beer from their excellent national selection.The bartender is also super friendly and I had a blast finishing my beer and chatting around with him.Oh, and its dog friendly. They have a patio out back, and dogs are allowed in the taproom.Imagine a modern barbershop, with a craft beer taproom attached to it, with a great atmosphere, and thats exactly what this place is.The prices are fantastic too! Get yourself on the schedule and you wont be disappointed!

This place is fantastic. Taylor was a pleasure to speak with and gave me an amazing shave. Jillian was sweet as well. Great atmosphere, great owners, great results. The beautiful bar with a complementary drink is just an added bonus. Whether before or after your cut/shave, or you are waiting on a friend/partner, there is no longer a boring wait. I will certainly be back and will recommend this to my friends. Thank You!

Friendly and helpful, nice atmosphere. I came in looking half homeless, definitely had their work cut out for them. Anyway the beer list was good, I really enjoyed the drink and conversation as I got my hair/beard cut. Only missing a star due to some noticable unevenness on my beard that I didnt see until my wife pointed it out at home. I will be back though and hope to change this to five stars! To be fair, it was offered that should I have any issues they would be happy to fix them for free I just couldnt justify the drive when I could even things out at home. Really its 4.9 stars for me.

The only barbershop you should consider, these barbers are some of the best Colorado has to offer. Help yourself to a beer before, during and after your haircut. You won’t regret making an appointment so that they have the proper time to provide and amazing service.

The Barbers here are awesome! Good conversation, cold beers, great haircut, and a baby smooth shave. 11 out of 10

I have been told my whole life that my hair is very difficult to cut. Most people who have cut it have failed. Both Taylor and Jillian (I pick ‘first available’ because they’re always so booked) have nailed my hair on the first try. They’re really personable and keep the cut fun while we joke and laugh. They keep good company so I always hang out for a couple beers afterwards in the bar.

The barbers are super awesome here. You can get your haircut while you have a beer. Super recommended! Will definitely come back if Im ever in town again.

Found White Groves online and booked a haircut and beard trim. Taylor did a fantastic job. Used the entire hour I had booked to give me the cut I wanted. I am 100% going to go back again.

This place is the best and next to a skate shop! Also cookies down the street and the value is awesome! Soda or (adult pop) with a cut!

Stopped in for the first time and am beyond satisfied! Great skills in the barbershop and good cold beer on tap. Plus the staff is super nice & open. Will definitely be back!

Stopped in for a quick haircut, checked in at the bar. Grabbed a quick drink, no wait at all. Jillian was able to fit me in. She did a great job, friendly and professional. I will be returning for my next Haircut. They have the best hours in Loveland staying open as late as 10p.Highly recommend this establishment.

This place is so cool. Combination taproom and barber with chill atmosphere and great service.

So happy I found this barbershop. Jillian always cuts my hair and does an amazing job. They have a great vibe and the taproom is beautiful. My new go to place even for just a beer!

Professional cut done right by really good people!

Great experience. White groves is a very nice looking place and has a cool feel. Taylor gave me a phenomenal haircut and service. I havent really found my go to place for a haircut until I came here! I will only be going here for a haircut for now on. I had my family with me so I didnt get to hang out at the tap room long but the beer I had was great and so was the service! I look forward to hanging out there more in the future.

Just got my hair cut by Jillian today and the experience was great. Their prices are good and the service is top-notch!

Reasonably priced and a great haircut. Also great to enjoy a brew and play some pool! They are very attentive and all around great people.

Best place in Loveland for great looking haircut, great people, great beer, great space. Jillian and Taylor are two of the coolest people youll get a chance to met and their shop is absolutely beautiful. Theyve poured a ton of hard work into this place and it shows in every detail, Id love to see them get the credit they deserve. Im never disappointed with the service I receive or the beer I get to drink while Im having my haircut! Glad places like this have found a home here in Loveland.

Fun people, great atmosphere, best haircuts!

Good place, good barbers and good beer. I’ve had my hair cut by Jillian a few times and she does a great job and is a pleasure to talk to.

Taylor is amazing she always does a fantastic job on my husbands hair and is sweet as pie too.

Best barbershop in Colorado! Jillians years of experience really show. She takes her time and listens to what you want. She does a skin fade on me and its the best haircut Ive ever gotten. Getting a beer with the service is a plus and they have a great variety on tap. You can even play some pool in the taproom. And hanging out with the bartender, Loralee, is always a pleasure. Definitely the coolest place in Loveland.

Couldnt agree more with most of what has been said. Relaxed atmosphere, good conversation, great haircut! The patio and bar are a nice change of pace for Loveland.

Fantastic haircut complete with a beer included in the price. Great tap list as well.

The whole experience was amazing, everything from the hot towel straight razor head shave to the cold beers on tap! Cant wait for my next visit!

Great place. I came in on a Saturday at about 11:30 there was no wait. The barber was attentive and took her time she asked my opinion in my cut and in my experience it was an excellent haircut. I will be using this place as my barber from here on out.

Amazing service. My beard hasnt ever looked this good. You dont have to get a haircut to have a drink in the taproom...great selection and prices. I will definitely be back...often.

Great haircut in a stylish, hip shop with a taproom attached. A beer and a barber, AWESOME!

Such a great place for dudes to get pampered! Hot lather shave and a beard trim is what I got, its a very cool place.

My wife and I had a great experience here. Just moved into town and I’ve just found my new barber. Great beer and friendly people. We’ll be back!

Awesome place! Got a fresh cut and tasty beer, highly recommend if youre looking for a skilled barber and a haircut thats not just a boring errand

Great place with great vibes. Beer with your cut, cant beat that!

Good vibes, great barbers and quality haircuts! Stop in for a drink or two once things get back to normal.

Best cut and cutters this side of the Mississippi...the other side too Id guess.

Jillian got me that fresh skin tight fade and a brewski. Awesome work she did too! 💯💯

One of the best hair cuts Ive ever had, not to mention its the best Ive received since moving to Loveland...plus you get a beer, not just a beer but a good beer.

Great haircut and beard trim by Taylor. Love the Reno that still kept original character of the building.

What if I told you there was a place to go get a shave on 4th street in the middle of the buzz in Loveland that also had a bar and a patio? Close your eyes and take it in... you check in to a barber shop only to be handed a beer from a great list of craft taps while you wait your turn to get a cut, a shave, or both, by two accomplished barbers. I almost wished there was more of a wait so I could down my delicious FREE craft beer mind you, but no, instead I received a great beard trim and straight blade shave by Taylor. Where have you been all these years??? 30 minutes later I was back at the bar enjoying round 2 and great conversation.If you are looking for a great barber, stop reading and head down to White Groves. If you are looking for good beers not offered at other establishments on 4th St, stop reading and head down to White Groves. If you are looking for... wait... they have a PATIO and a pool table as well.So to recap, 1st beer in the door is delicious and free, not to mention the fact that Taylor and Jillian are fantastic barbers. For gods sake stop reading and go down to this place. I did, and Im never getting a shave anywhere else... done...

The only place worth getting a haircut. Or beer.. Or both...

4/9/19 update...I just received an emailed square receipt for a customer who visited White Groves today, and I think that is most likely a violation of Mr Baron’s privacy. It does not seem that this business has fine-tuned their operations, so I would be very hesitant to visit with anything other than a cash payment. I did report this concern to the owner, Jillian, who did not speak to me kindly due to my poor review of her establishment from 4/26. I will be reporting them to the Better Business Bureau.4/26/19: I bought my boyfriend a hair & beard trim for his birthday. We had both been anticipating the opening of this shop, and I was thrilled to pre-pay for him to get cleaned up for the weekend.He came in on Tuesday and was slightly displeased by the wait time. They told him he would be in by 6:15, but then changed it to 6:45pm. I met him in the taproom after his trim and felt initially happy with the results. Then, I noticed he had beard hair all over his neck from where she straight razored him. The woman who cut his hair was standing before us on the serving side of the bar, having a conversation with a patron. We waited patiently to ask if she could wipe off his neck before we left, but she never glanced in our direction. After several minutes, I finally interrupted and kindly asked if she could wipe his neck of the small hairs since we were going to dinner. Her response was “you will need to wait until I am done” and resumed her conversation with the gentleman, which I felt was rude & unprofessional. I walked out but he stayed to wait for her to be done.My boyfriend had tipped this woman $13 on a $36 hair & beard cut, but the job was not completed to our satisfaction. Needless to say, we will not be enjoying this cool place as customers again...which is a shame. :(

Great first experience with Taylor. Will definitely be coming back.

Awesome people and a great concept. Best hair cut Ive gotten in a long time.

Poor quality over priced

Best hair cut me and my boy have had in a while thanks you guys

GREAT haircut, and it was a fix to a bad one from another shop to boot. The stout from the taproom was as good as the cut. Ill be back for sure.

Great barbershop with great barbers.experience unlike any other shops in town with a great taproom and beer selection.

Perfect haircut every time, what more could I ask for!

I got a sick fade from Taylor and she straight razored my neck which I’d never had done before. It was the smoothest cut I’ve ever had and the vibe is very laid back with chill 90s hip hop bumping (my favorite). It’s a beautiful, clean shop and they have tap beer and wine in the rear with a pool table.Both Taylor and Jillian are badass, hardworking barbers bringing some Philly to Loveland. It’s different, new and exciting. They’ve created a funky space and are delivering quality to downtown, two things it’s in desperate need of.

Best barbers in town!

Great haircut, very friendly staff, and a free beer! What more could you ask for?

Fantastic business. Definetly unique for Loveland and much needed. Truly great barbers and a taproom with amazing selection along with a pool table. Nothing else like this in Loveland.

Awesome vibe in the shop, not to mention a great cut and beard trim!

Taylor did an amazing job with my hair and beard, and some great small talk

Great people and always get a super rad cut!

Jillian is AMAZING...wont go anywhere else...

My wife told me this was the best haircut I’ve ever gotten. 10/10 will be back

Friendly, fun and yes I got an amazing haircut.

Beer and a haircut, awesome concept.

Best haircut and barbers in loveland

Best barber in LL.

Not great

Great hair cut!!!!!