Hadnt heard about this business until having a stressful & unsuccessful experience with the Jordan Creek Apple Store in getting someone to look at my malfunctioning MacBook. It couldnt have been a more divergent experience. Jordan Creek: loud, inflexible, packed schedule, distant parking, centered on store policies. I-Tech: calm, responsive, knowledgeable, customer-centered.After leaving Jordan Creek angry and frustrated, the I-Tech guys were able to quickly take a look at my machine without an appointment and fixed it in a few hours. It was such a relief to have skilled service with no drama. I live in Iowa City, but Ill be coming up to this I-Tech store with any future Apple device malfunctions.