When we decided to replace our 17 Forester XT with a 21 Forester I called literally every Subaru dealer in the state. Out of the dealers willing to sell for under MSRP, Jay at Charlies quickly provided me with a quote that only one other dealer could get close to. Not only did Charlies stick to their pricing during the ordering process, but they bent over backwards to make the experience one we were pleased with. Further, the trade value for our car was $7k over what the Saco dealer was willing to pay. I cannot stress enough how polite, honest, straightforward, and easy the buying process was at Charlies.

Amazing experience purchasing my new Forester Touring!! From ordering to delivery, simply TOP NOTCH!!

Tony, Edgar, Joe, and George made buying our fourth Outback from Charlie’s Subaru a super easy and pleasant experience. Great communication and very transparent pricing. Highly recommended dealership for all of your Subaru needs.

We just bought a Subaru Outback 2021 from Charlies. We had a great experience there the staff were very helpful and nice to us. Our salesman was KYLE, he was great. He is knowledgeable and very accommodating. I highly recommend this business.

Charlies has great service!! I had been searching for a specific car in a specific color and I initially went to a dealership 5 minutes away from me. I did not get good service. The gentleman was condescending and rude. As a woman, I had done my homework on what car I wanted and what features. As a result of my poor treatment, I decided to drive over an hour to Charlies to find the exact car I wanted. Unfortunately, when I arrived, they no longer had the model I wanted in stock. All they had was an upgraded model that was going to cost more money. You can imagine my disappointment. But Kyle, my sales representative, was able to get me the upgraded model for the same price. I just moved to Maine and they made the car buying experience so easy and stress free. I drove home that night with my new car and I am loving it!! Thank you Kyle and the Charlies Subaru team for getting me into my new car.

SUBARU SERVICE DEPT. The service dept has to be commended for the attention to detail and courtesy that was extended to my wife and myself in trying to resolve an issue we had with a steering issue. We had bought a Certified Jeep only two weeks ago and it has been taken back a total of two times to have the steering wheel issue addressed. Subaru Service said they would do their utmost to rectify the issue. The vehicle was test driven before adjustments, and driven after adjustments and ended in a front tire rotation to assist eradicating the problem. Although not totally managing to completely restore it, ( steering wheel not being straight ) it was slightly better than it was before.

Charlie’s made for an easy, comfortable, and friendly experience buying my new car! I will definitely buy from them again in the future!

Melissa was the very BEST while helping us purchase our new Legacy. Everything went exceptionally well with her help; she explained everything we needed to hear and answered all our questions. George and Mitch were helpful too. We are VERY happy with the new 2021 Subaru Legacy.

Had the worst service today ever from charlies subaru mechanics team. Dont think we will be back ever again and wouldnt suggest anyone else to go here. They have gone down hill. To have an early subaru appointment for an inspection easy right since they were just under your car a month ago and they had to fix tires they put on wrong and were leaking and ontop of that said nothing about sway bars or anything else being wrong at that time. Usually inspection take 30 mins 1 hr at most we had to wait two hours to just be told that somehow now our sway bars are bad and they are just finishing up and they refused to do alignment on my car which we requested because they didnt originally do it when the tires had to get fixed from their mess up, so they have been wearing out uneven and too fast. Ontop of that is the fact people even with vaccine can carry delta varient and the fact they dont make everyone where mask inside is ridiculous since we have a 11 month old.

Ask for Jay when you go in to buy your Subaru. Jay spent an entire day with my family helping us find the right Subaru to fit my families needs, my neurotic safety requirements, and our budget. He walked us through multiple cars, financing versus leasing, all the while being kind and supportive. He helped us get the best value in for our trade in and made sure we were happy with every part of our deal. Thank you Jay!

Phenomenal place. Really excellent sales processPleasure to deal with everybody we came in contact with

3rd New Outback purchased at Charlies Subaru. We have always been greeted with professional, honest, courteous, and friendly sales personnel. We checked other dealerships and always got our best deal at Charlies. We highly recommend any and all of Charlies dealerships.

Kyle our salesperson, George the sales manager, Mitch in the finance office, they all made something that can often be stressful one of the best car buying experiences Ive had yet. Thank you, Charlies Subaru. I love my Forester!

I went in to Charlies Subaru service department to get an estimate for work I needed done on my Forester. I thought the estimate was way too high, so I took it to a second repair place. I got everything (parts and labor) done for just over 20% of Charlies estimate.Single women arent quite as stupid as the folks at Charlies seem to believe.

Very helpful. I will definitely be buying here

Awesome experience, salesperson, Jay Samuels was very knowledgeable and really sold us on a Forrester!

Just a quick stop to get a price on a repair and as always great customer service.

Wish I could give them 0 stars, be aware if you are a female going in alone to purchase a vehicle, management is sexist and will talk about you/over you like you arent right in front them. Embarrassment of an establishment.

Kyle and Caleb were great. They were responsive and forthcoming. They were really willing to help with anything. I initially reached out to them through their website. Once we started exchanging emails I don’t think I had to wait more than 20 minutes for a response. I was able to tell them what I was interested in and why I needed it. They showed me what I thought I wanted and similar vehicles. They took the time to find what was most important (safety for my kids, comfort for my 6’4 husband) and delivered it. They also addressed ME instead of my husband! That was a wonderful thing as the car we bought is my daily driver/family vehicle. I would go back there no doubt.

Your sales staff is terrible. Inconsiderate and didn’t show any interest in making a sale. Didnt want to sell me what I wanted. (which would have been a more expensive car) I will NEVER be back.

Was on my way back to New York from Bar Harbor in my outback and started losing air quickly in my tire due to running over a nail. Was lucky to stumble upon Charlie’s Subaru. Walked in the service door and Ben was very helpful and quickly diagnosed which tire was the problem and was what needed to be done. They took my car right in and had me back on the road in about 30 minutes. They even checked my fluids and made sure my car was ready to roll on my 5 plus hour drive home. The Subaru owners of Augusta are very lucky to have such a great dealership with an all star team. Thank you so much!

Went in for my oil change and tire rotation. Great service and staff are amazingly nice! Even opened the door to the waiting room for me 😍🤗

They were great helping fix my car quickly

They helped me out in a pinch with fast professional and courteous service. Highly recommend.

They were polite, efficient, & did the job in a timely manor. All were wearing masks & being safe. Highly like the service Department.

BEWARE: Great sales experience but horrible service department! Bought my 2020 Subaru Impreza from Charlie’s at the end of February. The sales department was great, so I figured service would be good too. Recently, I began hearing this howling noise. Charlie’s service department got me in after a few days and they told me it was nothing but tire noise and that I had some slight cupping at 5000 miles. A couple weeks later, I just ended up at a different Subaru dealer in Auburn with the noise getting louder. Turns out, it was a faulty rear differential. Charlie’s made me feel almost as if I was making it up or that I just was completely over reacting. Auburn Subaru was beyond helpful and gave me a free loaner car to use while mine is in the shop. Charlie’s wants to charge $30 a day to rent one. Also, not one person was wearing a mask at Charlie’s. Auburn Subaru’s employees all had masks on. Never again, Charlie’s! If I hadn’t already ordered my remote start through Charlies, I never would have gone back again. To their credit, they did call me about my bad experience but it still was not enough to make me ever consider going there again.

Im glad to have a dealership relatively close by that I can bring my beloved Subaru Outback to for all her service needs. The auto service is good but I do miss the awesome customer service from my former Subaru dealership in another state. Sometimes I just feel like a number at Charlies and theres usually a push for additional services that arent necessary. This gives the impression that only my money, not long-term commitment to Subaru, matters. Ill continue as a customer because Im loyal to Subaru.

I got fast and friendly service. I was in and out for my service call in less than an hour.

Nick is the best salesman. Non pressure and treated me fairly. He answered all my questions in a knowledgeable way and was most helpful. I will definitely buy from him again

Friendly service, clean waiting area.

Don’t go to Charlie’s if you’re a woman! It is shocking the difference in how they treat women and men- even in the lobby! Just ONE example: I walked in with my friend and we literally had to ask for help and it seemed like the guy begrudgingly went out to find the exact car we came to look at. 10 minutes later and we wondered if they had forgotten about us.... a man walked in a few minutes later and got “Hello, sir! What can we do for you today?” from TWO different male salesmen. My friend wanted to come home with a car today- but we definitely won’t be bringing one home from there. I had also been texting with one of the sales people for 3 days- with NO response after their initial text. You people want to sell cars, right?What year is it, anyway?

I was supposed to go in tomorrow to pick up the car that I had arranged to purchase however they sold it to someone else today instead, if youre not going to buy a car the same day that you go there I highly recommend you go to bangor or Portland or risk the car you wanted being sold out from under you

Melissa, George and Mitch were great to work with!

Nik J. helped me find the perfect car! He was kind and knowledgable about what they had on the lot that would fit my needs, and found me the car I ended up taking home right away. He made buying a new (to me) car so easy. Go see him!

Job ended up costing 4x what the estimate was. They wouldnt help compensate for the rental car that I had to have for a week longer than planned. Just gave me the run around when I tried to contact the manger. I was warned before taking my car here but I had to because of the warranty. Would NOT recommend

Thank you Subaru team great job 👍Ben V great service made my day very friendly and fun to deal with. 😁👍 5 star service!

Sales experience was very lack luster. After spending 35k on a car, Ive never heard from them again. Ive purchased from Pape and Stanleys previous and both followed up by salesman to make sure I was happy with the car. Its been 2 months and Ive never heard from thr salesman again. Its a simple thing, but important to me.

We worked with Melissa to get a Subaru and she was a great no pressure person to make a deal with! All the staff was great

Our attempt to turn in our leased Subaru and either lease or buy a new unit could not have been more difficult. Their best idea was for me to purchase the lease and then trade in the car to reach the purchase payment that I wanted. I was not given critical information about their deal, they would not allow us to turn in the Forester that day, they wanted me to pay for 4 tires, which should have been considered normal wear and tear at the end of a lease, and the finance person could not have been more rude. There was a complete failure at both customer service and usual courtesy. The deal was dead within seconds of my arrival.

Great Service. Reasonable prices. Honest people. And they allow well behaved pets into the waiting room.

I had some recalls on my car. In the past I used Bath Subaru. But now live closer to augusta so I used Charlie Subaru this time. When I went to Bath Subaru, I was given a rental car. I was able to do the things I had planned. However when I went to Charlies, I was given the choice to sit and wait or get a ride home. I had to find a ride to get my brothers car, to use that, and when I got to where I needed to be, my car was ready, so I just turned around and went back to get my car. While waiting for the shuttle to pick me up where I dropped my brothers car off, I waited 45min for them to drive down the avenue.. and they parked 3 parking lots away from where I told them I was, so i had to go find them.

Excellent and thoughtful service.

I had a wonderful experience with this dealership and they were extremely helpful for an item that was not been offered in Canada at Subaru!! I would highly recommend them for any of your Subaru needs! 🐾🚙🇨🇦 Extremely friendly and helpful.

Unprofessional sales team led by a rude general manager. A friend of mine attempted to buy a Forester today at Charlie’s and was met with rude remarks on the sales floor (said within earshot) and was mocked when she advised she needed more time to decide. I let her know to complain (as I would have), however, the remarks were made by the GM. There are PLENTY of other Subaru dealers in Maine - go somewhere else.

Drove two hours to get my 2016 crosstrek serviced and brakes worked on. I was told when I made the appointment that I could drop my car off on Sunday for it’s appointment on Monday at 2 pm and was never told to leave my keys in the drop box they apparently have. I left my car right next to the service door unlocked with the keys on the seat early Sunday morning and when I called Monday at 5pm to make sure the car was ready I was informed they never worked on the car because they had no idea it was there. The person I spoke to on the phone when I made the appointment told me that they would know I had dropped the car off early, so the miscommunication about the keys and the drop box could have been solved by a simple phone call asking where I had left my car. It was a complete waste of my time and a situation that could have been entirely avoided had there been better communication all around at this dealership

Purchased my car from here had just totaled my car and second purchase from Charlie’s, happy with sales person and process accept I didn’t get my title in time to do my registration ! so my plates expired and when I asked to have my plates extended they said yes as I had just totaled my car previously with a deer now the new purchase. Almost 10 days now I have the title numbers but plates are expiring and my town won’t be open and they refused after saying they would ... not pleased !! This means I will have to find a different way to work because if I do hit another deer I’m obviously not covered if not registered or driving on temp plates that have ran out which was recommended .... poor customer experience !

I didnt buy a car but went with my lady friend while she bought her car. Everyone seemed super friendly and they had a Bolt who was super cute and fun to play with while the grown-ups talked business.

They are the best

Quick with parts and friendly, oh and an old showroom fresh Subie in the showroom.

Superior customer service from the service managers. Long story, but want to give Andy, the other manager and Josh the Senior technician a huge thanks for resolving an issue today stemming from a non-billed request. Many thanks, your generosity is much appreciated!

Fast and quick .Great job

Purchased my Crosstrek here in July. The salesman and sales manager stayed late to help me seal the deal! I got a car I absolutely love and they were great! I would highly recommend them. They are the closest Subaru dealership I would trust to go to again... and I live between Ellsworth and Bangor. Its worth the extra driving.I also take a personal satisfaction driving past a Bangor dealership on my morning commute to work with a Charlies sticker on my Crosstrek.

I used to say that I would buy another Subaru vehicle based solely on the quality of the service department. That has changed. The work is still excellent, but beware of them coming up with lists of expensive things that NEED to be fixed right away. Always have your regular mechanic double check. We did, and of the six things that would have cost us $5,300, all we had to address was one thing that cost $450. We were not impressed!

Our Subaru Forester started to rattle and the check engine light appeared... after 8 hours of driving to our Acadia vacation. The receptionist and sales team were so kind, courteous and friendly; they went out of their way to help us 45 minutes before they closed on a Saturday despite the service department being closed. Truly outstanding service. Thank you for your help!!

Great service per usual. Service team for the win again!

Love Charlies. Were on our fourth Subarus from them. Service is impeccable; staff is informative and cheerful. When I needed a rental car, because my car was in their shop following a disagreement with a snowplow, Charlies dealt with the insurance company to insure that the rental *was* a Subaru. They also put my car back together in record time.

My experience at Charlie’s was top notch. I ran into a problem with the transmission in my Subaru Outback and wanted to take it to a reputable Subaru dealer. I made the right choice with Charlie’s; they gave me a comprehensive diagnosis and tried some simpler, less pricy solutions before it became clear that a more pricy repair would need to be done. They replaced the valve body for me, and were very knowledgeable having run into this same problem many times before (as a side note: any owner of a 2010 or 2011 Outback, please be advised that this is a problem you will run into if you haven’t already. If you haven’t yet or currently are dealing with it, do some research on your warranty and get the replacement ASAP. And have Charlie’s do it!). They kept me informed through the whole process and I felt that they were on my side the entire time. Now my car is running better than it did when I bought it used. Thank you to the service team at Charlie’s, and a big shout-out to Todd: you do a great job with the public and breaking things down for the layman, excellent work.

Leased a 2019 Chevrolet equinox. Very accommodating staff. We didnt feel pressured at all.

We very traveling when our indicator started to malfunction. We stopped unannounced at Charlies. We were offered immediate service, even a shuttle to a restaurant for lunch while the work was done. The cost was less than we expected. We feel very pleased to have stopped at Charlies!

My husband and I went in today and purchased a Subaru from Nick. The whole experience was quick and painless! He was great to work with, the manager was great, and finance was awesome! I’d highly recommend them if you’re looking for a laid back no pressure car buying experience.

Stopped by on 8/1/15 to look at cars and ended up leaving with one! Our salesperson Thomas and the sales manager were super friendly and wanted to do anything we needed to make the deal happen. Unbelievable service - best car buying experience Ive ever had - definitely recommend making the drive to Augusta to Charlies!

Finance lied to our face about available interest rates (saying the advertised rate was only available for a 3 year loan). We also let the sales desk talk us into turning our lease in early instead of having them take it in as trade. Turning it in two days early to give Charlies a May sale is going to cost us a few hundred in early termination fees.I definitely should have done my research first, but we definitely didnt leave this dealership with a good feeling, not to mention theyve stopped communicating with us at this point.

January 1st 2019, My wife and I bought a 2016 certified Subaru Outback limited. Our Salesman was the AWESOME Mark Baggler Eichenbaum!! My wife and I have always purchased our vehicles from Charlies. We just wanted to take the outback for a test drive, but Mark was so informative with the vehicle, he explained everything about it!! We wanted a safe vehicle, and he went over all the features on the test drive. We were sold!! Thank you again we love our newest vehicle. Chris F.

Today was bad had appointment to look at a car got the run around and when I call to talk to the manager they said he would call me back still no call. I will not buy a car from them. I will still have my forester service there as it is under warranty as part and service has done right by me

My wife and I went to get 60k mileage service done last month on her 2006 Forrester which included a tire rotation, lube job, oil change, new spark plugs, and differentials. After we picked the vehicle up when they were complete, we noticed a violent vibration in the steering wheel, and break petal when applying the breaks to stop. After spending a couple hours waiting for them to complete the service, we didnt have the time or patience to turn around, and complain to them that their technician had gone awry somewhere within the break pads/rotors to get to the differentials. Not to mention they charge $75/hr for what we considered to be terrible work.My guess about the rotors were affirmed later by a local mechanic who I had look into the problem. He told us the dealer technician had either used a metal mallet, or blowtorch to take off the rotors, and subsequently bent them. This is a rookie mistake, as rotors should be taken off with a rubber mallet to avoid this, and most skilled technicians would understand this. I cant say for sure, but I find it hard to believe they drove the vehicle out of their car lot, and didnt notice their error right away, and instead simply ignored the vibration leaving it for us to notice. Needless to say, I will never bring a vehicle to this dealership in my life, and would not recommend anyone else to do the same.Hi guys, just wanted to add an update on our terrible experience from last year. I had some work done recently on my wifes vehicle. Come to find out from my new mechanic, the spark plugs were never replaced by the Charlies dealership last year, although they charged us for it as part of the 60k service. Absolutely zero integrity coming out of this dealership - Hope everyone sees this before considering to have any work done there -

My husband and I were in Maine visiting family when our Outback started to leak oil. We called Charlies first thing Monday morning and they were able to get us in right away to assess the problem. Not only did they look at the car immediately, they fixed the problem (thankfully, nothing major) right away and the entire process took under 2 hours! We were very impressed with their level of service and, if we lived closer, would absolutely take our car to them for everything!

Comfortable waiting area, always kept up to date on whats happening with the service to my vehicle.

I bought my Nissan KICKS I love it so far handles good. also gas mileage is fantastic.

Excellent customer service, staff was very knowledgeable and polite. Made our purchase easy and I would highly recommend.

Purchased 3 cars from these people. They work with you to get price and payment you want. Service department is also 5 star

Excellent service, extremely friendly, made our visit very comfortable and easy in purchasing our used Subaru Outback.... would definately come back!!!

They totally misdiagnosed my Subarus issue. I was told that my transmission needed to be replaced and I could drive home without doing irreparable damage to my car. Nope, I took it to 2 places in Portland, both who said it was never a transmission issue, but my turbo was falling apart and driving it home in this condition had totally destroyed my engine. I had to buy a new car and sell my old one for parts.

Good service crew, thorough, friendly cashier, helps pain of price shock/higher than industry. Willing would work with and accommodate long term customers

Service was outstanding however Sales was very poor, Sales desk was not very responsive to my request in having a senior sales person... I got a call a few days later when I posted a FB review and was asked if i would change my rating ... I said NO... Augusta Maine customers should look elsewhere. Evergreen Subaru in Auburn was outstanding, Ive been to Pape in So.Portland with great results as well. I wouldnt recommend Charlies for Sales. Service yes, they were awesome they would get 5 Stars, too bad we cant do both. But giving Charlies a 3 as a whole would not be right as Sales was really bad.

Always have excellent service. Very little wait. Great customer service.

The service writers are by far the best an friendlyest ever love im

Charlies Subaru service department has always given me efficient, professional service. Scheduling appointments is easy, and if I need to wait, the area is very comfortable with several amenities, including WiFi. Employees explain any needed service in laymans terms.

Awesome service department will definately do business with them again.

Thank you for the excellent, prompt, courteous service -- much appreciated and will not be forgotten.

Excelent service!! Was a great experience in so many ways. Happy!!

Went to test drive the new ascent, Nik was the best! No pressure and answered all of our questions.

While under a warranty for a used car purchased there, a thorough inspection of the car was requested specifically to make sure that the car was not starting any problems. Everything was great. The next month. the car was running funny and went to service is, not only was the problem solved but they also obviously noticed that there was a suspension part that was rusted through and falling apart. Cost of repair. About $1,000. Yes, it was under warranty but the warranty expired the month prior which is why I had them do a thorough inspection. The next year, the timing chain broke. Engine trashed. Car totalled.Oh, When was that? One month after the last payment, 6 months after the thorough inspectionNOT. HAPPY.Did I also mention 2 months after buying a NEW CAR from them they talked my wife into buying a dirt filter? $60.00 on a TWO MONTH OLD CAR!!???I HATE THESE THIEVES. Be AWARE AND CALL THEM OUT. THREATEN THEM IF THEY ACT INTIMIDATING. THEY DONT DESERVE A DIME BUT YOU KNOW THEYLL GET IT. SO MAKE THEM EARN IT WITH HONESTY.

We bought a 2015 Subaru Outback from Charlies at the end of December 2015. They gave use the lowest offer pitting them against numerous other dealerships in Massachussetts and Maine. I would especially like to recognize Ryan Fortin who did an excellent job of introducing us to our vehicle and making our buying experience smooth and comfortable. We have bought two other vehicles from Charlies and have always been happy with the experience. I will certainly include them in future car purchasing endeavors.

Awsome people 😀

Good selection, but treated me like a kid. I could literally buy anything on the lot in cash and my credit is 800+ dont under estimate my buying power or nigotation skills.

Get you in and taken care of in a timely manner very professinal

I could not have been treated better. Great experience

I love Charlies, they are always kind, and helpful.

Friendly service representatives and nice waiting area

Ive never had a negative experience at Charlies. The service department is always helpful.

Service department is awesome. A great place to buy a car! Very friendly!!!

Oil change and tire rotation and visit with one of favorite salesman.

Oil change and free inspection for life of the car!

Amazing service always

We got our used forester from here. They gave me no problems when purchasing I was there and back home within the afternoon!

Most pleasant car buying experience EVER! Thanks Ash!! - Corey BaumannAsh worked diligently through 4 visits, to help us examine, test drive and finally acquire our new 2017 Legacy. Ash met us a day after my 2010 Outback was totalled. Our son walked away, shaken, but completely uninjured. THANK YOU SUBARU!Ash helped us work through the decisions about new or used? And once we decided on a new vehicle, he arranged for us to test-drive the Impreza, Crosstrek and Legacy in a short period of time. Knowing that we were pressed for time, he asked Nick to assist us, while Ash completed a sale for another customer. In a competitive situation like this, it spoke Volumes to us that Ashs interest in us was not just a sale, but that OUR convenience and satisfaction was of greater importance. As I really had a difficult time trying to decide on the vehicle, once I did, Ash worked hard to acquire a Legacy with all the options and a color that I love!Thank you Ash for your professionalism, courtesy and knowledge of the various Subaru vehicles. It was wonderful to work with you, and we will definitely ask for you again!This was our 5th Subaru purchase, and 4th from Charlies. Very glad we came back for the last two, they employ quality, knowledgeable, genuine, friendly salespeople who care about You!Thanks again, Ash, Brad and Tony! You made a stressful, difficult time, into truly the most pleasant car buying experience I have ever had.

Love the service friendly service people very helpful

Nice service center. Courtesy shuttle. Breakfast available on weekdays

Good customer service in the parts Dept.

Excellent customer service